Cleaning Services · The client's home and the route
Reply to every quote request, even at midnight
We help residential cleaning, commercial janitorial, and specialized cleaning businesses get found on Google, automate lead response, and build the review profile homeowners check before they call.
- Fixed quote before any work
- Most sites live in 14 days
- You own the code and the data
- A person replies within one business day


How does Inerica Systems help cleaning services businesses?
We help residential cleaning, commercial janitorial, and specialized cleaning businesses get found on Google, automate lead response, and build the review profile homeowners check before they call. Builds start at $1,500, quoted before any work starts, and most sites are live in about 14 days.
Sound familiar
Where the day leaks
01
The market is flooded with competitors
Cleaning is a crowded local category. Without local search and reviews, good work stays hard to find.
02
You're losing leads to companies with more reviews
Many homeowners compare reviews before they book. Our automated review request asks every client after every clean, so your profile reflects the work you actually do.
03
Inconsistent weekly revenue from cancellations
Clients cancel unexpectedly, leaving gaps. Automated re-booking prompts and a waitlist give you someone to offer the slot to.
04
Quote requests go unanswered for hours
A cleaning prospect often contacts several companies. The first to respond has the best shot at the job. Our automation replies the moment the request comes in, even at midnight.
How the work moves
Work comes in, someone decides, the job is handed off
Three moments run through a working day in cleaning services. We build around the first and the last, and leave the middle one with you.
Incoming work
Quote requests with the details
Requests come in with the size of the home, the type of clean and the access details, so the quote isn't a phone call back.
Controlled decision
You set the price and the crew
Pricing follows your rates and you confirm anything outside them. Which crew goes where is your decision.
Completed handoff
A booked clean and a recurring slot
The client gets the time and a reminder, the crew gets the address and access notes, and recurring cleans stay on the calendar.
What we build
The parts that carry the route
Start with the part that leaks most. Each one is scoped and quoted before any work begins.
Quote-first website
A site that turns visitors into quote requests and bookings.
- Instant online quote calculator
- Residential and commercial service pages
- Before/after photo galleries
- Team photos, insurance and bonding badges
Local SEO
Show up for 'house cleaning near me' in your service area.
- Google Business Profile optimization
- City and zip-code landing pages
- Review request after every clean
- Nextdoor and local directory presence
Lead and client automation
Respond straight away, book online, follow up on every client.
- Instant reply to every quote request
- Recurring booking reminders
- Cancellation recovery sequences
- Referral reward automation
What it costs
Builds start at $1,500. You see the number before any work starts.
Every build is scoped and quoted. We tell you the number before any work starts, and it does not move afterwards. Most sites are live in 14 days.
See full pricing- Website + digital marketingA fast, properly optimized site, ready to be marketed.From$1,500
- Website + marketing + AI automationAssistants on your site and automated workflows, with a person approving what matters.From$4,000
- Custom vertical softwareBid pipelines, dispatch and fleet, planroom aggregation, industry CRMs.From$12,000
Where we work
For cleaning services businesses across the Bay Area
Based in Berkeley, CA, serving the San Francisco Bay Area. Call (650) 695-6404, and a person replies to every inquiry within one business day.
Questions
What cleaning services owners ask first
How do I stand out from the hundreds of cleaners on Yelp and Google?
Volume and recency of reviews both matter. We set up a request after every clean, so new reviews keep arriving as you work — how many clients leave one is up to them.
Can I manage recurring clients and one-time jobs separately?
Yes. We set up separate flows: recurring client retention, one-time conversion, and re-engagement for lapsed clients.
What's the quickest win I can get from working with you?
The instant quote reply. If your replies take hours today, an automatic reply the moment a request arrives means you answer first.
Do I need to be on Thumbtack and Angi?
Those platforms charge per lead and train customers to price-shop. We focus on owned channels (Google, your website) where you capture leads without paying per lead.
Start here
Make rebooking the easy option
Send a test quote request through your own site. We'll note how long the reply takes and show you what an automatic reply and a rebooking prompt would look like.
- Fixed quote before any work
- Most sites live in 14 days
- You own the code and the data
- A person replies within one business day